GOT A BIG IDEA? Now what do you do? Do you have a product in the early stages of launch? How about a food product or recipe that everyone loves and says you should market? Not sure what to do next? I can help. My husband created silhouettes of birds to decorate our new home in 2009. Friends and family started asking for them and before we knew it, we were producing a full line of nature-inspired wall decals that interact with the frames and furnishings in the space. We thought this product would do well in the gift and boutique market. In October, 2010 we launched our hobby into a business with a full e-commerce site and numerous product reviews from decor and mommy bloggers. Within one month, we got our first large sale which was via a flash site where we moved 5000+ units in 3 days. Within a year of being in business, we had shown at one of the largest gift shows in North America, been features on a number of flash sale sites, had over 80 sales reps carrying our product across the country and were in brick and mortar retail stores from coast to coast. Today you can find Molding Mates in over 50 retail stores nationwide, 3 in Ontario, Canada and we have a distribution contract with Amazon where they place orders weekly from their distribution centers. Check it out here MoldingMates.com How did we know what to do? My husband and I own an award winning Package, Logo & Branding Design Agency, A3 Design, located in the outskirts of Rochester, NY. We have been in business for over 11 years (5 of them in Charlotte, NC) and work with companies nationwide to develop package designs that jump from the retail shelves and corporate logo designs that shout above the chatter. Working within the retail category for so long has provided us with the continual education to understand both sides of the business. We have worked with buyers to understand what they are looking for when a product is presented. We have worked with online flash sales sites to understand what products do best with their customers. We are continually keeping up with market trends both in sales and design. And our formal education has provided us with an innate understanding of color theory, composition, typographic hierarchy, consumer behavior and an undeniable talent for clever visual implications. Turn your hobby into an income.Get the sales you need to turn a profit.
The "What Next?" Workshop I am happy to engage you one-on-one for individual consultant work, but if all you need is a little boost in your strategy and some insightful information, then my "What Next?" Workshop is perfect for you. In one day you will... • identify your market differenciator & proposition • understand what a flash sales site is • understand proof of concept and why it's important • learn the difference between buyers agents, retail buyers & distributors • understand what each of the prior is looking for... • and what it takes to be ready to engage • create a social media strategy • best practices for an e-commerce site • create a pricing matrix that is attractive to wholesale buyers • understand tradeshows that are relevant and how to use them to your benefit • solidify the list of marketing materials that are needed to approach these media outlets • identify your competition • ... and so much more! In addition you will receive... • insightful feedback from your fellow attendees • get one-on-one time to ask questions • a personalized workbook My help doesn't stop there! With every workshop, I provide 2 FREE 30 minute phone call sessions for additional questions and consultation. START NOW! Seating is limited to 10 people per session. And if you register before September 1, you will receive our summer pricing promo! You will walk out of my workshop with a definitive plan of implementation. I'm not going to lie... it is work. I don't have a magic potion that makes you immediate sales, but I do know what it takes and how play the game. I can help you avoid the mistakes I have seen many of my clients make (before they engaged me, of course) and avoid mistakes we've made ourselves. For a free 30 minute consultation,give me a call! 585.662.9692.